HOW MAYVIN GLOBAL WORKS WITHIN

LOCAL GOVERNMENT

A selection of our local government projects across the disciplines of tourism,

business events, arts & culture

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EVENT & INFRASTRUCTURE REVIEW

DUBBO REGIONAL COUNCIL, NSW

Mayvin Global were engaged to deliver an event and infrastructure review with recommendations across sports, business events, community and the arts.  Stakeholder interviews were conducted across the region and inter-state to understand where the destination was placed in its capability to deliver sustainable growth to the local economy through events and how it could maximise return on investment. The review assessed hard and soft infrastructure development to inform the event acquisition strategy.

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NEW GALLERY REVENUE

STRATEGY

SINGLETON COUNCIL, NSW

With the Singleton Arts and Culture Centre due to open in September 2021, Singleton Council was seeking revenue opportunities for the new facility.

 

Mayvin Global were engaged to deliver a revenue strategy including a marketing review, with a focus on developing membership, sponsorship and philanthropy revenue streams.

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business events education & destination representation

CENTRAL COAST COUNCIL, NSW

The Asia Pacific Incentives & Meetings Event (AIME) is an annual tradeshow. The event attracts buyers from corporate companies, associations, NFPs as well as government decision makers, looking for destinations for conferencing and events. In 2020, Mayvin Global were engaged to represent the destination, successfully generating business event leads.

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Event STRATEGY review

GOULBURN MULWAREE COUNCIL, NSW

With a view to improve the community events offering for the region, Goulburn Mulwaree Council, has engaged Mayvin Global to review its events strategy.

Consultation with councillors and local business operators is currently underway to assess the region's infrastructure, resourcing and funding capacity for future events suitable to the region.

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market sounding

NATIONAL PARKS & WILDLIFE SERVICE, NSW

Mayvin Global’s brief was to conduct market sounding with key stakeholders, from government to local residents and tourism operators to determine the type of product that would attract high yield visitors to visit, spend money and stay longer for a variety of destination initiatives across NSW.  Completed projects included, Tomaree Coastal Walk, Hill End and Tweed Heads to Byron Walking Trail.

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Event feasibilty review

GOLD COAST CITY COUNCIL, QLD

Bleached Arts is a creator of arts and cultural experiences on the Gold Coast. Hotelling was their interactive theatre arts production, commissioned by City of Gold Coast.

 

Following  pilots in 2016 and 2017, Mayvin Global was engaged to assess the commercial viability of scaling Hotelling and if viable, to design a business model that scaled the production satisfying a set of pre-determined conditions.

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SOCIAL MEDIA

TRAINING FOR COUNCILLORS

Mayvin Global provides social media training for councillors through the LGNSW programme.  Check out the next available training sessions.

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Proud Tourism Supporter  

LGNSW

Destination and Visitor Economy Conference 2021

Port Macquarie | Hastings

26 - 28 May 2021